搜索结果: 1-7 共查到“营销管理 Research”相关记录7条 . 查询时间(0.14 秒)
近日，管理学院赵海川副教授与中山大学的吴记副教授、肯塔基大学的Haipeng(Allan) Chen教授合作的研究成果“Coupons or free shipping? Effects of price promotion strategies on online review ratings”发表在管理类国际顶级期刊Information Systems Research上，该期刊是UTD 2...
山东大学管理学院张江华教授团队在International Journal of Production Research发表最新成果（图）
山东大学管理学院 张江华 International Journal of Production Research
2021/1/25
近日，管理学院张江华教授团队与香港中文大学龙卓瑜教授合作的研究成果“The optimal channel structure with retail costs in a dual-channel supply chain”在国际学术期刊International Journal of Production Research上正式刊出。张江华教授为通讯作者，山东大学为第一作者单位。
山东财经大学国际市场营销课件 Chapter 6 International Marketing Research
山东财经大学 国际市场营销 课件 Chapter 6 International Marketing Research
2016/12/9
山东财经大学国际市场营销课件 Chapter 06 International Marketing Research。
Personal Values and Social Marketing: Some Research Suggestions
Personal Values Social Marketing Research Suggestions
2011/6/9
Personal values, as motivational constructs, are likely to influence the types of social
behaviours in which people engage. However, most of the research examining the
relationship between personal ...
Consumer Research For (The Benefit Of) Consumers
Consumer Research The Benefit Of Consumers
2010/1/15
Consumer Research For (The Benefit Of) Consumers.
Why a Journal of Research for Consumers?
Should my GP do Research?: Consumer Perspectives of GPs Undertaking Research
Consumer Perspectives GPs Undertaking Research
2010/1/15
While General Practice is becoming increasingly involved in research, consumer perspectives of this change have rarely been investigated. As key stakeholders in both research and health services, cons...